缘起/Background Information
这是一堂公关实务课，意即学生必须把之前所学的理论或知识运用在办活动上。因此，所办活动的规模一定会属于比较大型的，可见公关实务课更有义务要接手此项活动，让学生发挥所长，体验筹备大型活动的实际状况，继而更进一步认识理论与实践的差异。此项活动也秉着学院“源自社会，回馈社会”的教育理念，借此向外推广社区关怀意识和环保概念。
This is Public Relations and Campaign Planning class, students are required to apply what they have learnt in the previous semesters by organizing a large scale project. Moreover, media studies department decides to have a students' works exhibition to let more people get know with courses of Media Studies. Thus, public relations and campaign planning students are obliged to host and run this activity. This provides a very good opportunity to students to show their ability and experienced the reality of running a big campaign. After all, they will gain more knowledge about the differences between theory and practice. This exhibition will also uphold the college's "Toward community" spirit. With these reason, our aim will be including promote the community care and environmental care.
主办单位/ Organizer
PR CAMPAIGN & PLANNING GROUP
The Media Studies Department, New Era College.
新纪元学院媒体研究系公关组
目标/ Objectives
1. 提倡环保意识
To promote the concepts of environmental care and love our mother earth
2. 推广社区关怀
To promote the awareness and importance of community care
3. 发扬新纪元学院“源自社会，回馈社会”的教育理念
To uphold the College's spirit of "From the Community; For the Community."
地点/Venue
雪州加影市新纪元学院
New Era College, Kajang, Selangor
日期/Date
2010年10月24日（星期天）至 2010年10月27日（星期三）/
24 October 2010 (Monday) until 27 October 2010 (Wednesday)
